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Caffeine Fix


Everyone's Looking For A Boost

The world loves caffeine. It’s not only addictive, but also a ubiquitous and key ingredient in many of the world’s most popular beverages. Coca Cola® now reaches thirsty people in remote African villages, while early morning lines out the door at your local Starbucks® are everyday occurrences. In the US alone, the coffee industry is worth $30 billion in 2013[1] with more than 24,000 coffee shops.[2] Additionally, consumers are gulping down caffeinated energy drinks while worldwide demand comes from the growing middle class in rapidly developing countries. In fact, energy drinks like Monster® and Red Bull® led this segment to grow 60% from 2008 to 2012.[3] See More
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Portfolio Index 1 YR Return
Caffeine Fix Benchmark
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Weight Segment & Stocks Symbol 1 YR Return
51.5% Soft Drinks 27.3%
10.5% PepsiCo Inc. PEP 31.6%
10.2% Keurig Dr Pepper Inc. KDP 54.0%
10.0% 8xxxxxxxx 8xxxxxx 8xxxx 8x 88.8%
6.5% 8xxxxxx 8xxxxxxxx 8xxxxxxx 8xxxxx 8x 8xx 8xx 88.8%
4.8% 8xxxxxxx 8xxxxxxxxxx 8xxxxx 8xxx 8xx 88.8%
4.1% 8xxx 8xxxxxxxxxx 8xx 88.8%
2.4% 8xxx 8xxx 8xxxx 8xxxxx 8x 8xxx 8xxxxxxx 8xx 88.8%
1.7% 8xxxxxxxx 8xxxxxxxxxxx 8xxx 8xxx 88.8%
1.2% 8xxxxxxx 8xxxxxxx 8xxxx 8xxx 88.8%
31.4% Coffee 21.1%
10.6% Starbucks Corporation SBUX 36.1%
9.3% 8xxx 8xxxxxx 8xxxxxx 8xxxx 8xx 88.8%
6.6% 8xxxxxxxxx 8xxxxx 8xxxxxxxxxxxx 8xxx 8xx 88.8%
3.8% 8xxxxxx 8xxxxx 8xxxx 8xxx 8xxx 88.8%
1.1% 8xxxxx 8xxxxxxx 8xx 8xxx 88.8%
9.6% Beverages 11.3%
9.6% 8xxxxxxxxxxxxx 8xxxx 8x 8x 8xx 88.8%
7.6% Energy Drinks 29.4%
7.6% 8xxxxxx 8xxxxxxx 8xxxxxxxxxx 8xxx 88.8%
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