Spotify’s data-churning algorithms serve up your next favorite song. Data breaches keep stealing news headlines. From the Internet of things to smart homes to the apps you use to check weather and stock prices, the technologies that power our lives are perpetually hungry for data. It’s no surprise then, that more than 90 percent of the world’s data was created in the last couple of years.
Though we are drowning in data, businesses want more of it. Today, data is the currency of choice and those creating the algorithms that successfully monetize this data at scale come out on top: just look at Amazon and Facebook. Companies that enable businesses to master the data lifecycle continuum of data transmission, capture, storage and analysis are poised to benefit too.
Internet of Things (IoT) is especially promising as 5G networks usher in more connected sensors and smart objects like wearables, cars and home appliances. Intel estimates that by 2020, about 200 billion connected devices will come online – that’s more than 25 devices for each of us. Companies like Intel and Qualcomm are well-positioned in this space with dedicated solutions that generate, capture, and store data.
Now you can invest in the companies developing innovative ways to capture, store, process and analyze big data with the Goldman Sachs Motif Data-Driven ETF (GDAT), included in our Next Wave of Innovation portfolio. Learn more about investing in the Next Wave of Innovation portfolio by clicking below.
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